ryankuder’s posterous

I need to watch this movie again.

What is awesomeness? Awesomeness happens when thick — real, meaningful — value is created by people who love what they do, added to insanely great stuff, and multiplied by communities who are delighted and inspired because they are authentically better off. That's a better kind of innovation, built for 21st century economics.

I've talked to many boardrooms about awesomeness. Beancounters feel challenged and threatened by it, because it feels fuzzy and imprecise. Yet, it's anything but. Gen M knows "awesomeness" when we see it — that's why its part of our vernacular. It's a precise concept, with meaning, depth, and resonance.

What makes some stuff awesome and other stuff merely (yawn) innovative? I've outlined my answers, but they're far from the best, or even the only ones — so add your own thoughts in the comments.

You might be innovative — but are you awesome? For most, the answer is: no. Game over: in the 21st century, if you're merely innovative, prepare to be disrupted by awesomeness.

Ten Thousand Cents is a project that used Amazon's Mechanical Turk to crowdsource the drawing of a $100 bill. The image is made up of 10,000 individual pictures that random users were paid $.01 to draw using a custom drawing tool. None of them knew the context of what they were drawing. Click through to the About The Project link to see some of the details. Some of the images are incredibly detailed. Some of them are just straight up hilarious.